Combining the familiar with the future
On Thursday, 16th, in New York, was revealed the new Porsche Mission S. As the company was losing shares on the Chinese Market and had to cut 9,000 jobs, a new car showcased in New York was a way to rebrand the story of the house.
How does Porsche position itself today with the Mission S?
With the demonstration of a timeless design language? With a purist interior design focusing on the driver and the emotive driving experience, thought to combine analogue and digital controls and displays ?
Just by looking at the nose of the Mission S inspired by the GT and the head lights similar to the 911 ones, and the oblong body shape at the back of a 959, the word is said. Innovation will meet the best of the iconic pieces of the house in the future, including the 917 inspired horizontal fan, the 928 spirit in the wheels as well as the 550 Spyder on the surface.. The Mission S wasp waist’s elegance will please female drivers for sure, enhanced by the felinity of the tear drop shape of an iconic Porsche window.
With the birth of the Mission S, Porsche announced the development of a new mid-engined super sports car platform positioned above the 911 – not as a one-off hypercar, but as a permanent and versatile addition to our customer offering,” says Leiters, Chairman of Porsche…..
The Porsche Mission S celebrated its world premiere today on a pier in Queens, New York, with a view of the Manhattan skyline beyond, a historical symbol for the company. The mid-engined Porsche 550 Spyder showcased on this very pier made their way around the world in 1953. As the brand’s first super sports car, the 550 Spyder is still regarded today as having defined the company’s identity. At the same time, it laid an important foundation for Porsche’s popularity and success in the US.
Tobias Sühlmann, Vice President Style Porsche talks about a holistic design strategy born with the Mission S. “This vision model illustrates a fundamental strategic direction that we will soon be translating into our future product portfolio.”
The exterior of the Porsche Mission S translates typical Porsche design features into the future like the characteristic torpedo fenders, the iconic roofline and the dramatic width-to-height ratio form central elements of the sports car architecture. This results in what are known as ‘floating volumes’: flowing forms and surfaces that appear to float and create a powerful, technical-looking sculptural appearance and effectively showcase the performance character of the sports car. Particular attention has been paid to the car’s clean lines. A wraparound main line connects the light signatures at the front and rear. Above this line, the surfaces emphasise muscularity and dynamism, while the areas below make technical functions visible and emphasise the lightweight construction philosophy.
Historic Porsche icons serve as a source of inspiration.
The round headlights and the striking fenders – which not only echo the familiar ‘torpedo’ design but also make the side profile more present – are reminiscent of the 911. The shut lines that merge into the light graphics pay homage to the G model. The flat front takes its cue from the GT1, while the dynamic-looking roofline beneath the rear wing is reminiscent of the 959. In the Mission S, it extends distinctively right through to the rear of the car. Another highlight is the car-in-car concept at the rear, derived from the GT1. All elements are interpreted in a contemporary way and combined to form a harmonious overall design.
The proportions of the show car are characterised by its mid-engined architecture. The engine is positioned centrally in the vehicle, which enables the familiar ‘flyline’ to be realised. Technical details, such as the cooling solution reminiscent of the Porsche 917’s radiator fan or the fully integrated active rear wing, combine function and design in typical Porsche manner. Another highlight are the wheels: based on the iconic ‘dial design’ of the 928, a new design concept has been created that is systematically geared towards lightweight construction. The wheels of the vision model underline the striking overall impression of the sports car.
Inside, the Porsche Mission S represents a deliberate return to the core values of sports car engineering. The interior architecture is based on historic Porsche sports cars such as the 550 Spyder and the 356. Two defining lines run through the dashboard and doors. They convey the characteristic feeling of sitting ‘deep within the car’ and create a visual link to the exterior design. At the same time, they create a clear, timeless appearance that directs the eye to the essentials. A smooth transition between analogue and digital controls makes the interior feel both familiar and modern. Classic switches and buttons are combined with modern displays, creating an ergonomic layout that combines the familiar with the future. The seats also follow this approach. New technical solutions, such as an integrated seatbelt buckle in the centre panel and repositioned electric adjustment controls, combine comfort, functionality and motorsport DNA.
In terms of colour, the show car deliberately draws on the tradition of successful Porsche racing cars with white, grey and red tones. Firn White Metallic, Light Red Metallic, Black Chrome and Special Black colours in the interior reinterpret the classic Porsche Motorsport colours.
Driver Experience
The aim is to create an ideal symbiosis of analogue and digital controls. Rather than additional displays and functions, the concept focuses on simplicity, clarity and intuitive operation.The driver’s axis forms the heart of the concept. The systematic alignment of all the controls towards the driver, combined with a mix of haptic and digital feedback, creates a particularly direct user experience. Highlights include the five characteristic round instruments behind the steering wheel. At the centre is the rev counter with an analogue needle and a display positioned behind it. Depending on the driving mode, the rev counter moves closer to the driver to further enhance focus. The arrangement of the round instruments also adapts to the selected drive mode, with the tubes positioned either side by side or behind one another to meet the needs of the driver, depending on the mode selected. Other innovations include the holder for the specially designed key, which is positioned to the left of the steering wheel, as is customary at Porsche, and the new control elements in the dashboard with a push-pull function, which allow direct access to various comfort and driving functions. The reimagined Sport Chrono element also combines analogue character with digital precision.
Porsche has deliberately chosen not to include a permanently integrated center display or a fixed passenger display in the dashboard. Instead, a retractable smartphone system compatible with MagSafe technology has been designed for use as needed. The user’s personal smartphone can serve as a navigation or information display if desired. A clearly structured and streamlined My Porsche App provides access to all functions and also allows users to select digitally rendered, historically inspired designs for the circular instruments. The result is an interior concept that puts the driving experience first while offering maximum flexibility and convenience.
With the Mission S above the 911, what can we now expect for the future of Porsche sports cars?
